Double A
Double A Social Media Maintenance
Double A is widely recognized as the number one premium paper brand in Asia, with robust performances in Australia, Europe and the Middle East and the potential for strong growth throughout the world.
Managed Facebook and Instagram content with a tailored content strategy, ensuring consistency across platforms and engaging the target audience effectively.
Operation Highlights
1.Environmental Theme Content Strategy
Publish content related to the brand's environmental philosophy, such as “How to Choose Eco-Friendly Paper” and “The Green Story of Double A.”
Engage consumers interested in sustainable development by linking to Hong Kong's environmental issues.
2.Creative Interactive Posts
Launch the “Paper Knowledge” series of posts to educate users about the paper-making process and environmental tips.
Host the “Office Expert Share” event, inviting users to showcase their efficient office skills with the chance to win Double A product gift packs.
3.Visual and Brand Consistency
All post designs focus on a fresh and minimalist visual style to reinforce the brand's professionalism and environmental image.
Regularly post real-life product images to showcase the high quality and applicable scenarios of the paper.
Achievements and Results
25% increase in follower count: Environmental-themed content attracted more local attention.
18% increase in interaction rate: Users significantly engaged with creative activities and post content.
Enhanced brand image: Consumers deepened their recognition of Double A as an eco-friendly paper brand.
Managed Facebook and Instagram content with a tailored content strategy, ensuring consistency across platforms and engaging the target audience effectively.
Operation Highlights
1.Environmental Theme Content Strategy
Publish content related to the brand's environmental philosophy, such as “How to Choose Eco-Friendly Paper” and “The Green Story of Double A.”
Engage consumers interested in sustainable development by linking to Hong Kong's environmental issues.
2.Creative Interactive Posts
Launch the “Paper Knowledge” series of posts to educate users about the paper-making process and environmental tips.
Host the “Office Expert Share” event, inviting users to showcase their efficient office skills with the chance to win Double A product gift packs.
3.Visual and Brand Consistency
All post designs focus on a fresh and minimalist visual style to reinforce the brand's professionalism and environmental image.
Regularly post real-life product images to showcase the high quality and applicable scenarios of the paper.
Achievements and Results
25% increase in follower count: Environmental-themed content attracted more local attention.
18% increase in interaction rate: Users significantly engaged with creative activities and post content.
Enhanced brand image: Consumers deepened their recognition of Double A as an eco-friendly paper brand.
